The Burst Auto Intenders Network offers content targeting on quality web sites in addition to behavorial targeting to extend the reach of your campaign:

Lifestyle Targeting

Advertise on lifestyle sites to reach target lifestyle segments such as:

	Moms: Showcase your practical family vehicle to new and expectant mothers
	Green: Tell environmentally conscious consumers about your new hybrid vehicle that gets exceptionally high MPG’s
	Men: Brag to sports enthusiasts about your newest truck model or SUV
	Luxury: Appeal to an affluent audience of Thought Leaders who have the purchasing power to buy your luxury sedan

Auto Content Targeting

Reach your audience across auto specific content:

Auto Intenders sites that provide auto consumers information on the makes and models they are most interested in.

Auto Enthusiasts sites for fanatics of cars in general, and on specific makes and models.

Auto Relevant sites that include mid and long-tail web sites for audiences that are seeking general automotive, auto travel, car care and maintenance information.

Behavioral Targeting Drives You to Your Prospects

The Burst Auto Intenders Network provides behavioral targeting options to reach your auto consumer:

1. Intent-Based Targeting: Target users who have visited relevant branded sites and have shown purchase intent such as conducting a price search or configuring a car.

2. Retargeting: Reach potential customers who have visited your website.